- 01
Intake from the website
We read your site — pages, products, contact options — and ask only for what we can't find.
- 02
Market study
Facts about your market and city, each with a source; anything without one is dropped.
- 03
Competitors & personas
Who competes with you and how they talk, who your customer is and why they buy.
- 04
Positioning
Positioning options with a recommendation, saved in the Brand Brain so everyone writes in one voice.
- 05
90-day plan
Budget and forecast computed in code, not guessed, with channels, messages and a schedule.
Gate 1 - 06
Creative production
Copy in your audience's dialect, designs, reels, a landing page and WhatsApp templates, with a compliance check.
Gate 2 - 07
Launch
Tracking and UTMs; campaigns are created paused and only run after approval.
Gate 3 - 08
Optimise
Daily: pause the weak, rotate creative inside the approved budget; bigger changes go to Gate 4.
Gate 4 - 09
Report & replan
A weekly report in plain language, and a new cycle that starts at Gate 1.
AI marketing operations · Saudi Arabia and the GCC
From your website link to live campaigns and leads in Odoo
Thirteen specialist agents study your market and competitors, write a 90-day plan, produce ads in your audience's dialect, launch campaigns on Meta, Google, TikTok and Snapchat, and follow every lead until it reaches your sales team. Your people approve at four gates, and nothing is spent before they do.
Agents draft. Your people decide.
- 9stages from link to report
- 4human approval gates
- 13specialist agents
- 4ad networks
- 3ready industry packs
Facts about the product itself, not customer results.
How it works
Nine stages, from the link to the report
Each stage is run by a specialist agent and leaves a trail you can review. Between the gates, it runs on its own.
Gates
Four gates, and a person always decides
Agents prepare everything, but nothing crosses an important point without an explicit approval recorded under the approver's name.
Gate 1
Plan
The plan, budget and assumptions are approved before anything is produced.
Who approves: Agency, then client
Gate 2
Creative
Every ad, line of copy and design is approved, or sent back with a clear reason.
Who approves: Agency, then client
Gate 3
Spend & go-live
Campaigns stay paused until the launch is approved as a whole. Whoever asks for spend can't approve it themselves.
Who approves: The agency's spend approver
Gate 4
More spend or a new audience
A budget increase, a new audience or a tracking change all pass through here.
Who approves: The agency's spend approver
Gates 1 and 2 can be approved on WhatsApp from your registered number. Going live and spend are approved inside the app only, and a two-person rule can be switched on.
Channels & Odoo
Every channel connects directly to Powrx, and sales live in Odoo
You connect your own accounts, every lead from every channel reaches Powrx, and then it is written to Odoo CRM, where your sales team works.
- MetaFacebook and Instagram: campaigns and lead forms
- GoogleGoogle campaigns and their conversions
- TikTokCampaigns and lead forms
- SnapchatCampaigns and leads
- WhatsAppConversations, templates and approvals
Scores and routes every lead, and keeps its source and contact consent.
Leads and deals are written to Odoo; stage, won and lost come back from it.
Conversions flow back to the ad networks, so they learn from real sales, not clicks.
Industries
Ready packs for three industries
Each pack knows the sector's KPIs, seasons and default dialect, and starts from stated planning assumptions until your own results replace them.
Restaurants & cafés
What we measure
- Orders
- Table bookings
- Cost per order
Key season: Ramadan: iftar and suhoor offers, late-night delivery peaks
Real estate
What we measure
- Qualified leads
- Viewings booked
- Speed to first response
Key season: After Eid: decision season, salary and bonus timing
Clinics
What we measure
- Booked appointments
- Show-up rate
- Cost per appointment
Key season: Before Eid and weddings: dermatology and cosmetic dentistry
Another industry? You start with the general pack, and it learns from your data over time.
Governed AI
Agents draft. People decide.
We built Powrx to be safe with money before being fast.
- No spend before approvalCampaigns are created paused, and budgets above the cap are trimmed at creation.
- Every fact has a sourceStudy claims are linked to their sources; anything without one is dropped.
- A permission level per actionFrom suggest-only to execute, and some actions are never allowed.
- A log that can't be erasedEvery campaign change is recorded before and after, with the reason, and can be rolled back.
- Pause any agentStop any agent from Mission Control at any moment; each agent has a monthly budget.
- Numbers never blendedPlatform, analytics, CRM and sales side by side, with no misleading grand total.
Approval request · Gate 4
Raise the daily budget of a Snapchat campaign
Why: cost per booking has been under plan for seven days in a row.
Waiting for: spend approver
Illustrative example
Plans
Start with one client, then grow
No fixed prices yet: we shape the plan with you around the number of clients and channels.
- Best place to start
Guided pilot
Customer zero
For the first brand that runs the whole cycle with us, step by step.
- A full cycle from link to report
- Channels and Odoo set up with you
- A weekly review with our team
Many clients
Agency
For agencies that run their clients under their own brand.
- Many clients and team permissions
- Your agency brand on the app and client portal
- Cost and time per agent in Mission Control
In-house team
Brand
For an in-house marketing team running its own brand.
- One brand across every channel
- An approvals portal for your management
- A direct link to Odoo
Pricing is set with you after a short call.
FAQ
Frequently asked questions
Can it spend my budget without me knowing?
No. Campaigns are created paused and only run after Gate 3 is approved; any budget increase or new audience needs Gate 4. Each agent also has a monthly AI-cost cap.
Do you guarantee results?
We don't guarantee results, and no one honestly can. What we give you is clarity: every number shows its source, and platform, analytics, CRM and actual sales are shown side by side.
Do I need Odoo?
No. Powrx has its own lead list and sales pipeline. If your team works in Odoo, leads and deals are written there directly and their status comes back.
Who owns the ad accounts?
You do. You connect your own accounts, keys are stored encrypted, and you can disconnect at any time.
Does it really write in Arabic?
Yes. The app is Arabic-first, ad copy is written in the right dialect for your audience, dates show Gregorian with Hijri, and English is there too.
My industry isn't one of the three. Will it fit?
You start with the general pack. Planning assumptions are stated clearly, and your own results replace them over time.
Ready to see your first plan?
Create your agency account, add a website link and watch the agents work. You decide at every gate.